Case Study: English Premier League Football Club achieves streamlined multichannel distribution with Dalet Flex

English Premier League Football Club Scores with Dalet Flex for their Multichannel Distribution Strategy

The English Premier League Football Club needed to expand its digital presence across Instagram, TikTok, Twitch, Facebook and traditional broadcasters but was hampered by fragmented formats, manual workflows, inconsistent metadata and limited distribution analytics. To support short clips, multi-aspect-ratio video, live streams and global partner sharing, the club engaged Dalet Flex to provide a media logistics and workflow automation solution.

Dalet Flex centralized ingest and asset management, automated transcoding and metadata tagging, enabled remote collaboration, and offered APIs and wizard-driven distribution to destinations like YouTube, the club website, broadcasters and international partners. The solution made 20,000+ assets searchable and reusable, provided real-time delivery analytics, and helped deliver VOD content to fans in over 200 countries—streamlining repurposing and global distribution while improving control and visibility across the club’s media operations.

English Premier League Football Club