Case Study: ThirdLove achieves unified inventory and sales insights with Daasity

How ThirdLove harnesses the Daasity + NetSuite integration to gain a complete picture of the business, from operations and finance to marketing and customer behavior

ThirdLove, a leading lingerie and intimate apparel brand, needed a better way to manage siloed data across its ecommerce and operations systems. As the company grew, data lived in Shopify Plus for online sales and NetSuite for inventory, wholesale, and dropshipping, leaving teams without a unified view of operations, customer behavior, or performance. ThirdLove turned to Daasity and its NetSuite integration to address these data challenges.

With Daasity acting as the central data hub, ThirdLove unified inventory, sales, returns, and partner data from NetSuite, Shopify Plus, Loop Returns, and its 3PL provider into one centralized system. This gave the team a holistic view across finance, marketing, lifecycle, and site behavior, improved inventory forecasting, and accelerated decision-making. Daasity also reduced the need for engineering support by enabling direct data-model updates, creating time and cost savings and helping ThirdLove manage processes more efficiently.

ThirdLove

Alan Quach

Director of Data and Analytics