Case Study: Ferrilli gains national awareness and grows 60% with D4 Creative

Ferrilli grows 60% with D4 Creative

Ferrilli, a Philadelphia-based higher education technology consulting firm, faced the challenge of gaining national awareness and growing market share in a highly competitive and fragmented industry. To address this, they engaged the advertising and branding agency D4 Creative for a comprehensive re-branding and marketing initiative.

D4 Creative developed a new brand and a multi-platform marketing strategy for Ferrilli. The solution included a new website, reconstructed client presentations, a brand video, targeted digital advertising, and a unique campaign that leveraged brand misperceptions by associating Ferrilli with the high-performance attributes of Ferrari. As a result of these efforts, Ferrilli experienced over 60% growth in 2016, significantly increasing both its national awareness and new business.

Ferrilli