Case Study: Craighill Expands to 7 Marketplaces and Retailers with Cymbio

Cymbio Helps Craighill Expand to 7 Marketplaces and Retailers in a Year

Craighill, a NYC-based designer brand known for functional, timeless home, office, and everyday carry products, wanted to expand beyond its website and existing retail network but lacked the time, resources, and technical bandwidth to build a strong dropship and marketplace operation. The company turned to Cymbio for help scaling into new channels, using Cymbio’s automation platform and Shopify integration to reduce the operational burden of onboarding additional retailers.

With Cymbio, Craighill automated inventory syncing, reporting, and order management while expanding from one marketplace to seven retailers and marketplaces, including Madewell, J.Crew, Urban Outfitters, Neiman Marcus, Nordstrom, Verified Shops, and Free People. The results included 208% month-over-month growth from inception, 34% year-over-year growth, and $157,467 in converted GMV revenue in 2022, all while building a successful dropship business.

Craighill

Zach Fried

Head of Brand and Co- Founder