Case Study: EQ3 increases online conversion and AOV with Cylindo Web-AR

How EQ3 Increased Online Conversion And AOV With Web-AR For Furniture

EQ3, the Canadian furniture retailer, wanted to improve its online shopping experience as it expanded its digital journey. To help customers better evaluate furniture online, EQ3 used Cylindo’s 360 HD Viewer and focused on making product visualization faster, more convenient, and more effective for mobile and desktop shoppers.

With Cylindo’s web-AR and Google Analytics integration, EQ3 enabled mobile shoppers to view furniture in their own space and track performance across conversion, transactions, and AOV. Cylindo’s solution helped EQ3 achieve 429% more AR shoppers, a 112% higher conversion for AR users versus non-users, and a 2x higher AOV and 3x higher conversion rate among mobile AR users, while a QR-code desktop flow increased AR adoption by transferring shoppers to mobile.

EQ3

Dan Gange

Director of E-commerce