Case Study: Leading Australian Telecom Solutions Company achieves 74% higher online conversions with Cygnet Infotech and Sitefinity

Boost Online Conversions by 74% for Toll-Free Numbers Business

Leading Australian Telecom Solutions Company, an Australian provider of toll-free numbers and answering solutions, wanted to improve online sales and conversions. The company faced a complicated website UI, limited functionality, a static page structure, and an inefficient backend that made content management difficult for its marketing team. Cygnet Infotech used Sitefinity CMS to address these challenges.

Cygnet Infotech rebuilt the website on Sitefinity with custom controls, improved information architecture, stronger sales-funnel design, tracking integrations, and security enhancements to boost trust and usability. The new site improved marketing efficiency and helped drive a 74% increase in online conversion rates within three months after the redesign.