Case Study: Leading Communication and Internet Service Provider achieves 300% more online signups with Cygnet Infotech

300% Sales Boost by Implementing Online Services Signups Across 11 Countries

Leading Communication and Internet Service Provider, a large US-based telecom company with operations in 49 countries, needed a better way to sell and collect payments for online services across multiple regions. Its single English-language website had a fixed architecture, poor scalability, and rising load times, which made it difficult to manage regional workflows and customer profiles and increased customer acquisition costs. Cygnet Infotech stepped in to help modernize the digital experience, using Magnolia CMS as part of the solution.

Cygnet Infotech implemented 11 regional ecommerce websites with multilingual support and improved collaboration, while also integrating tracking codes, automating online signups, enabling abandoned-cart retargeting, and improving site performance with W3C standards. The result was a 300% increase in online signups for telecom services, a 47% reduction in customer acquisition cost, and less reliance on human intervention, leading to better service for a larger customer base.