Case Study: USC Sol Price School of Public Policy boosts enrollment with Cyberwoven

USC Sol Price School of Public Policy drives 19M+ impressions with Cyberwoven

The USC Suzanne Dworak-Peck School of Social Work faced stagnant enrollment and a decline in its Master of Social Work program. The school partnered with Cyberwoven to develop a holistic marketing and enrollment campaign strategy to reverse this trend, grow its student base, and build its national reputation.

Cyberwoven implemented a solution that included a digital foundation for scaling, a unified messaging process, and targeted advertising. This strategy led to a significant increase in engagement and conversions. The campaign generated over 19 million impressions and 1,500 conversions, producing results above the higher education industry average for USC.

USC Sol Price School of Public Policy