Case Study: United Way of the Midlands boosts donations and volunteer engagement with Cyberwoven

United Way of the Midlands boosts donations 76.1% with Cyberwoven

United Way of the Midlands, a charitable organization serving South Carolina, needed a partner to effectively communicate its community value across digital platforms and streamline its fundraising initiatives. They partnered with Cyberwoven for a comprehensive solution involving website development, digital marketing, and the creation of a specialized employer campaign hub.

Cyberwoven built a public website that showcased United Way's mission and local impact, designed to inspire action. A key part of their solution was developing a centralized online hub for employer campaigns, which simplified the fundraising process for companies. This partnership and the new "Guarantee Good" marketing campaign yielded significant results, including a 76.1% year-over-year increase in website donations and a 223% donation increase for one major employer using the new hub.

United Way of the Midlands