Case Study: PDSA future-proofs charity retail and boosts engagement with Cybertill CharityStore

PDSA - Customer Case Study

PDSA, the UK's leading pet wellbeing charity, sought to modernize its retail operations across its 131 charity shops and ecommerce platform to better drive donations and support its veterinary services. The charity partnered with vendor Cybertill and implemented its CharityStore cloud-based retail management solution to gain better insights and improve its technological engagement with a growing supporter base.

Cybertill's solution provided PDSA with a real-time, single view of stock, sales, and customers across all touchpoints, accessible from any location. This enabled the charity to quickly react to sales trends and seasonal changes. As a result of this partnership, Cybertill helped PDSA automate processes and future-proof its operations, contributing to the charity's ability to raise over 25% more for its cause.

PDSA

Darren Irwin

Group Head of Trading