Cyber-Duck
67 Case Studies
A Cyber-Duck Case Study
Thunderhead, a pioneering software company and leader in customer journey orchestration, faced the challenge of a website that did not reflect the market-leading status of its flagship ONE Engagement Hub product. Cyber-Duck was chosen to define a digital strategy to improve their market positioning and design a new platform that could better communicate the product's value to users.
Cyber-Duck implemented a user-centered design and development process, creating a new WordPress website with bespoke React components and integrated marketing automation. They also provided a comprehensive SEO strategy post-launch. The solution delivered by Cyber-Duck increased overall website traffic by 49% and generated a 57% increase in leads over 12 months, while also achieving first-page international rankings for Thunderhead's core keywords.