Case Study: a world’s third-largest market research company achieves efficient panel management with Cybage

World’s Third-largest Market Research Company manages 1M+ panelists with Cybage

Cybage engineered a panel management platform for a world’s third-largest market research company. The client required effective tools for panel, survey, and rewards management to analyze public opinion and customer data, and needed to adopt modern project management practices.

The solution designed by Cybage involved developing scalable components using .NET and MS Dynamics CRM, integrating applications, and streamlining workflows with Azure DevOps. This resulted in the successful management of over 1 million panelists, the execution of 200+ surveys per quarter, and $750K+ in quarterly reward redemptions. Cybage's work also provided better visibility through dashboards and reduced deployment issues via automation.