Case Study: one of India’s largest concept malls achieves higher customer engagement and footfall with Cybage’s retail digital solutions

one of India’s largest concept malls boosts footfall with Cybage through loyalty, AR and analytics

The client, one of India's largest concept malls, sought to boost brand visibility and increase footfall by enhancing the customer experience with better navigation and engagement. To address this challenge, Cybage was enlisted to provide powerful retail digital solutions.

Cybage developed a native mobile app featuring AR, beacon notifications, and a loyalty program, alongside interactive kiosks with QR codes for navigation and gamification. A backend analytics dashboard provided valuable customer insights. As a result, Cybage's solutions successfully increased customer footfall and sales while reducing manual overhead and maintenance costs for the client.