Case Study: a U.S.-based digital media company achieves faster, more accurate dashboard reporting with Cybage’s BigQuery-backed solution

a U.S.-based Digital Media Company scales to 10 million events per day with Cybage

The client, a U.S.-based digital media company, faced significant challenges with its data reporting. Its dashboards were frequently failing due to API quota limits, and data from GA4 was often inaccurate due to processing issues. The company's team was also burdened with manually managing Supermetrics data queries, making the entire process slow and error-prone. They engaged Cybage to implement a solution that would improve data accuracy and handle 10 million daily events.

Cybage created a robust BigQuery-backed solution to address these challenges. They built staging tables and used optimized SQL queries for efficient data processing, which included creating custom queries for each dashboard. This significantly reduced tool execution time and ensured data accuracy through rigorous QA testing. The solution provided complete data availability by navigating API limits, leveraged BigQuery's caching to boost dashboard performance, and fully automated the previously manual data workflow. As a result, Cybage enabled the client to seamlessly process 10 million events per day in an error-free, scalable environment.