Case Study: Global Leading Bakery Company achieves 9% increase in site visits with Cybage Software

How they achieved 9% increase in site visits and improved operational efficiency

Global Leading Bakery Company, a global leader in bakery ingredients, products, and services, needed a centralized Digital Asset Management (DAM) solution to unify assets across its corporate site and Hybris suite. With more than 5,000 assets, multiple stakeholders, inconsistent product descriptions, and no single real-time source for accurate product and customer data, the company was struggling with slow searches and manual, time-consuming content updates.

Cybage Software implemented Adobe Experience Manager (AEM) for Product Catalog and Asset Management, building a Digital Asset Portal, custom metadata forms, a web database for product attributes, and a feed service integrated with Hybris. Cybage Software’s solution improved search and download capabilities and delivered real-time, consistent product and customer views, resulting in a 9% increase in site visits, a 60% reduction in editorial change time, 25% faster asset creation, and 18% higher productivity for digital asset teams.