Case Study: Melodie Music speeds up music discovery and spotlights Australian artists with Cyanite

Melodie Music speeds discovery with Cyanite and a $25,000 annual First Nations Composer Fund

Melodie Music is a music licensing platform that provides pre-cleared music for film, TV, and advertising, with a strong ethical focus on curating and spotlighting original Australian artists. Their challenge was that as their catalog grew, users found it difficult and time-consuming to translate nuanced creative briefs into static keyword searches, creating a slow and inefficient discovery process. They turned to Cyanite's AI-powered search technology to solve this pain point.

Cyanite implemented its Similarity Search and prompt-based free text search, allowing users to find music by referencing a track or describing a mood. This solution was combined with Melodie's own human-tagged editorial filters, like the "Australian Artists" tag, to provide contextual and cultural metadata. The results included shorter search sessions, stronger playlists, and faster, more confident decisions for users. The integration of Cyanite's technology helped Melodie grow without diluting its curated, ethical catalog and even contributed to award-winning recognition for their platform's search experience.

Melodie Music