Customers.ai
42 Case Studies
A Customers.ai Case Study
Travel Resorts of America (TRA) needed to find and connect with new customers who matched their ideal profile to increase bookings at their family of camping resorts. To meet this challenge, they turned to the vendor Customers.ai for a solution leveraging prospecting data and sales outreach automation.
Using Customers.ai's RoboBDR B2C prospecting database and automated text message outreach platform, TRA identified ideal resort guests and sent them high-converting offers. The solution included text-to-call forwarding to connect interested guests directly with a live sales agent. This approach from Customers.ai generated over $1.4 million in new customer bookings within six months, achieving a 55% call-to-close rate and a 25x return on marketing spend.