Case Study: Arcadia Branded Merchandise achieves streamlined operations and lower costs with Customer Focus Enterprise

Arcadia Were Using Three Different Systems to Run Their Business; With Customer Focus They Just Have One

Arcadia Branded Merchandise, a UK promotional-products supplier, was operating on three disconnected systems—Prospectsoft for CRM and quoting, Pegasus Opera for order processing and accounts, and a separate platform for its customer-facing website—creating inefficiencies, duplicated administration and workflow problems.

Moving to Customer Focus Enterprise consolidated eCommerce, ERP and admin into a single integrated solution with strong implementation support and lower overall costs. The platform reduced administration time, streamlined processes and helped Arcadia achieve internationally recognised quality and environmental management standards, a change director Dave Dobson says has "transformed our business."

Arcadia Branded Merchandise

Dave Dobson

Arcadia Branded Merchandise