Case Study: Hotel Weisser Hase achieves more direct bookings and more reviews with Customer Alliance

Hotel Weisser Hase - Customer Case Study

Hotel Weisser Hase, a family-run 4-star hotel in Passau with 108 rooms, wanted to strengthen guest engagement, generate more authentic online reviews, and drive more direct bookings. The hotel partnered with Customer Alliance and used its Review Analytics solution to collect and analyze guest feedback more effectively.

With Customer Alliance, Hotel Weisser Hase automatically invited guests by email to leave reviews, integrated ratings on its website and Facebook fan page, and gained valuable feedback for daily operations. The results were strong: 1,149 guests were invited, 23% responded, 142 new reviews were generated, and HolidayCheck reviews increased from 75 to 120 in just 7 months, alongside a noticeable rise in direct bookings.

Hotel Weisser Hase

Johanna Hartwig

Staff member