Case Study: Torque Technologies boosts brand awareness and traffic with Custom Direct

Torque Technologies boosts website and LinkedIn traffic 200% with Custom Direct

The customer, Torque Technologies, the exclusive North American distributor for Goizper clutches and brakes, faced the challenge of increasing market share against established competitors in the automotive stamping sector. Their goal was to promote the cost benefits of retrofitting older equipment with Goizper products, especially with the rapid growth driven by Electric Vehicle production.

The vendor, Custom Direct, implemented a comprehensive campaign featuring white papers and case studies, culminating in a featured article in STAMPING Journal®. This solution significantly increased brand awareness, resulting in a 200% increase in web traffic and an invitation to host a webinar. Custom Direct successfully secured prominent placement for the article, reaching over 23,000 industry professionals monthly.

Torque Technologies