Case Study: Natural History Museum of Los Angeles achieves paper‑free digital memberships and deeper member engagement with Cuseum

The Natural History Museum Of Los Angeles Introduces New Digital Membership Cards

The Natural History Museum of Los Angeles County, which preserves more than 35 million natural and cultural history specimens and artifacts, wanted to cut the paper and plastic used to produce and mail physical membership cards while deepening engagement with members. To address this, the museum partnered with Cuseum to modernize its membership experience.

Cuseum implemented digital membership cards for the Natural History Museum of Los Angeles County, replacing mailed plastic cards with a digital alternative that reduces material waste and streamlines delivery. The solution eliminated the need to produce and mail physical cards, lowered the museum’s paper and plastic use, and enabled more immediate, engaging access for members.

Natural History Museum of Los Angeles County