Case Study: Museum of African Diaspora (MoAD) achieves sustainable digital membership with Cuseum

A Cuseum Case Study

Preview of the MoAD Case Study

MoAd Just Launched Their Digital Membership Cards

MoAD, a premier contemporary art museum in San Francisco that celebrates Black cultures through the lens of the African Diaspora, wanted to modernize member engagement while reducing waste and adopting more sustainable practices. To meet that challenge, MoAD partnered with Cuseum to launch digital membership cards as an eco-friendly alternative to physical cards.

Cuseum implemented the digital membership program and supported MoAD’s rollout—timed to coincide with Juneteenth—to help eliminate the need for plastic cards and advance the museum’s sustainability goals. The Cuseum-powered solution streamlined member access and engagement while directly reducing physical card production and waste, supporting MoAD’s mission to go green and better connect with its community.


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