Case Study: Qatar Development Bank boosts Al Fikra competition registrations with Curve Qatar

Qatar Development Bank boosts Al Fikra registrations with Curve Qatar in a 3-month campaign

Curve Qatar was hired by Qatar Development Bank to promote its Al Fikra National Business Competition. The challenge was to create a marketing campaign that would appeal to young Qatari entrepreneurs and professionals, encouraging them to participate, using a layout that was both professional and engaging.

The solution from Curve Qatar centered on featuring the previous year's winner, a young Qatari man, alongside an encouraging quote in an attractive design. This approach proved highly successful. The vendor reported that the competition received a large number of registrations and participations as a direct result of the campaign.

Qatar Development Bank