Curious
42 Case Studies
A Curious Case Study
Curious London partnered with BB7, a fire safety and security consultancy, to undertake a comprehensive brand refresh. The challenge was to update the company's visual identity to better reflect its established market position and sophisticated expertise, moving beyond its previous image as an industry challenger.
The solution implemented by Curious included a new brand strategy, visual identity, and website redesign. They created a bold new logo inspired by architectural structures and utilized striking aerial photography to metaphorically represent BB7's growth. The new website provides a smoother user experience that effectively showcases the company's work. Curious successfully delivered a more sophisticated brand that aligns with BB7's business maturity, as confirmed by the client's marketing director.