Case Study: Chesneys doubles qualified leads with Curated

Chesneys grows qualified leads by 126% with Curated

Chesneys, a leading luxury heating brand, faced the challenge of growing their digital presence and increasing the volume of sales leads for their stockists and showrooms. To address this, they partnered with the vendor Curated to implement a multi-channel digital strategy encompassing content, SEO, and paid advertising.

Curated developed a comprehensive strategy that included aspirational content tailored to the luxury market, a blog redesign for improved user experience, and targeted paid social campaigns on Facebook. They also executed localized paid search campaigns focusing on key catchment areas, highlighting Chesneys' DEFRA approved products, and employed remarketing to re-engage potential customers. This approach resulted in a 126% year-on-year growth in qualified marketing leads and a 193% increase in organic search leads for Chesneys.

Chesneys