Case Study: IZZE (sparkling juice brand) achieves 75% increase in clickthrough rate with Curalate

A Curalate Case Study

Preview of the IZZE Case Study

Combining its creative agency with Curalate led to a 75% increase in click through rate

IZZE, a sparkling juice brand managed digitally by agency Integer, needed a discovery-driven commerce solution to boost brand awareness and make it easy for fans to find and buy products. The team faced friction turning social posts into clear purchase paths and spent weeks securing rights to user photos, limiting the brand’s ability to capitalize on customer imagery and Instagram engagement.

Curalate powered an Instagram Shop and a lifestyle/social content gallery that link photos and videos to product pages, store locators, recipes, blog posts and Amazon listings, while streamlining permissioning with a simple #yes workflow. The result was a 75% clickthrough rate on the Instagram shop and a 41% increase in time on site for the gallery, accelerating discovery and purchase for IZZE.


Open case study document...

IZZE

Amy Wood

Digital Community Manager at Integer,Creative Agency


Curalate

41 Case Studies