Case Study: Halloween Alley achieves stronger traffic and engagement with Cucumber Marketing Inc.

An Updated HauntQuarters For Everything Halloween. Because Halloween Is A Lifestyle

Halloween Alley needed a website refresh to better showcase its Halloween-inspired brand, costumes, stories, and in-store events. Cucumber Marketing Inc. helped them redesign the site and strengthen their digital marketing, social media, and print support using a custom website built on WordPress with an editorial-style content strategy.

Cucumber Marketing Inc. implemented a mobile-friendly, easy-to-update website with categorized content, PPC campaigns, Twitter parties, Facebook ads, and Google verification for all 40 pop-up stores. The results included a 200% increase in website traffic from social media and a 60% increase in email subscribers, while also helping turn online engagement into store visits.

Halloween Alley