Case Study: Ready Now Storage boosts occupancy and receivables performance with Cubby

A Cubby Case Study

Ready Now Storage boosts occupancy from under 50% to 80%+ with Cubby

Ready Now Storage, a self-storage operator founded by brothers Rex and Riker Huddleston, faced significant challenges in scaling their portfolio. Their struggle to drive occupancy and revenue was compounded by new competition and a specific facility that remained stubbornly below 50% occupancy. Their previous systems were not providing the operational capabilities needed to ensure success for their investors, leading them to seek a new solution from vendor Cubby.

Cubby implemented its management platform and online storefront for Ready Now Storage. The results were rapid and impactful: the problem facility’s occupancy jumped from under 50% to over 80% within months, online leases became commonplace, and the call center closed more phone rentals. Additionally, receivables fell by 9%. Cubby also demonstrated its commitment by quickly shipping a feature update to accommodate tenants with multiple units. This partnership provided Ready Now with a strong digital presence and a repeatable, efficient model ready for scale.


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