Case Study: Royal College of Occupational Therapists boosts organic page views with CTI Digital SEO and website transformation

Royal College of Occupational Therapists boosts page views by 55% with CTI Digital

The Royal College of Occupational Therapists (RCOT) needed to transform its outdated website to better serve its members. Their challenge involved a complex site migration to modernize functionality, enhance user experience, and increase organic traffic, all while preserving valuable content. They enlisted the digital marketing and SEO services of CTI Digital to achieve these goals.

CTI Digital implemented a comprehensive SEO strategy that included an extensive audit, keyword research, and structured data markup. They expertly managed a domain name change and conducted thorough link audits. As a result, RCOT saw a 55% increase in total page views, a 50% boost in mobile traffic, and an 11% year-on-year increase in organic users, significantly enhancing their digital presence and member engagement.

Royal College of Occupational Therapists