Case Study: Texas Mutual Insurance Company achieves 25x production efficiency with Crownpeak DXM and DQM

How Texas Mutual achieved x25 production efficiency with Crowpeak DXM

Texas Mutual, founded in 1991 and based in Austin, is Texas’s leading workers’ compensation insurer, serving over 70,000 businesses and 1.5 million employees. Its on-premises website platform had become cumbersome and slow, requiring IT for simple updates and making accessibility, content quality, and timely publishing difficult to manage.

Texas Mutual moved to Crownpeak DXM with Crownpeak DQM as a SaaS solution to remove infrastructure overhead and enable in-house content and development work. The change delivered a 25x improvement in production efficiency, eliminated IT dependency, saved significant time and resources, grew site traffic by 25%, reduced home page exits by 10% (and Contact Us views by 22%), and achieved benchmark scores of 10/10 for accessibility and SEO and 9.9/10 for usability.

Texas Mutual Insurance Company

Kim Hawk

Senior Web and Graphic Designer