Crownpeak
52 Case Studies
A Crownpeak Case Study
Combined Insurance, a global insurer, struggled to maintain brand and content consistency across international sites because design and technical updates depended on an external web agency, local content changes took weeks and often required custom code, approvals were managed ad hoc via email, and hosting was expensive and unwieldy.
They implemented the CrownPeak platform to centralize hosting and web content operations, giving local marketing teams an easy way to update sites and launch new pages with little to no IT support. The new global platform reduced infrastructure and support costs, streamlined review and approval, enabled integrated transactional experiences, and improved overall website content and user experience.
Deb O'Connor
Vice President Marketing