Crowdynews
10 Case Studies
A Crowdynews Case Study
Santika Indonesia Hotels and Resorts, a leading hospitality company, sought to leverage social media to inspire travelers and enhance its online presence. To achieve this, they partnered with vendor Crowdynews to utilize its service for curating user-generated content and monitoring social media trends.
Using Crowdynews, Santika implemented a solution to curate destination-specific content, create communication channels for guests, and monitor competitor reputation. This delivered rich, unique content to website visitors, increased transparency, and helped inspire potential guests. The company plans to further integrate this social media stream into its email marketing and use it for a newly remodeled property with the goal of increasing traffic, user engagement, and conversion rates.