Case Study: Mr Apple improves orchard efficiency and traceability with Croptracker

Mr Apple saves 600-800 hours a week with Croptracker

The customer, Mr Apple, New Zealand Ltd, is New Zealand's largest apple grower, packer, and marketer. They faced operational inefficiencies due to reliance on manual record-keeping and tracking processes across their vast orchards. They implemented the Croptracker farm management platform to address these challenges.

Croptracker provided a comprehensive software solution that streamlined operations. The results were significant, with overall time savings of 600-800 hours per week across the company. The payroll department alone saved 10 hours weekly using the employee time-tracking feature. A survey found that 98% of employees found Croptracker easy to use and superior to previous methods, with 100% agreeing it provided faster access to accurate information.

Mr Apple, New Zealand Ltd