Case Study: East-West Seed achieves end-to-end visibility in seed production with Cropin

East-West Seed digitizes 21,624+ hectares with CropIn

East-West Seed, a major global vegetable seed company, faced significant challenges in its seed production operations. These included a cumbersome manual data collection process, a lack of visibility into field staff activities, and an inability to accurately track seed variety performance and agrochemical use. To address this, they partnered with CropIn to implement a digital transformation.

CropIn deployed its SmartFarm solution across six Asian countries. This provided East-West Seed with end-to-end visibility from sowing to harvest, enabling remote monitoring and offline data collection. The implementation by CropIn digitized over 21,624 hectares, registered 14,200+ farmers, and tracked 400+ crop varieties. This resulted in dramatically improved traceability, operational efficiency, and precise output predictability for the client.

East-West Seed