Case Study: Kew Gardens boosts online ticket sales with Crocstar content strategy and training

Kew Gardens boosts online sales by 90% with Crocstar

Crocstar provided content strategy and training services to Kew Gardens, which was undertaking a website refresh to improve usability and increase ticket sales. The challenge was to support Kew Gardens' in-house team with user-centered design, web writing best practices, and content strategy.

The solution involved Crocstar developing a new digital tone of voice and delivering bespoke training sessions over four months. This empowered staff and leadership, resulting in a more streamlined website and a 90% increase in online ticket sales. Crocstar's work directly supported the project's key goals.

Kew Gardens