Case Study: Classic Football Shirts achieves 2x conversion rate with Crobox Shirt Finder

Classic Football Shirts doubles conversion with Crobox

Classic Football Shirts, home to one of the world's largest collections of authentic football kits, faced a challenge of choice overload as their vast catalog overwhelmed shoppers. With many similar-looking items, visitors were struggling to find what they wanted, leading to short site visits and low conversion rates. They partnered with Crobox to implement a solution using its Product Finder.

Crobox implemented a Shirt Finder that asks shoppers a few questions to immediately show the most relevant results. This solution led to an immediate and significant measurable impact. Customers who used the Crobox tool were twice as likely to buy in a single session and five times more likely to convert when used across multiple visits.

Classic Football Shirts