Case Study: Sunday unifies retail and DTC data with Crisp

Sunday saves time aggregating retailer data with Crisp and Snowflake

The customer, Sunday, an omnichannel lawn care brand, faced the challenge of unifying its direct-to-consumer and new retail channel data into a single source of truth within Snowflake. To break down these data silos and gain a cohesive view of the business, they turned to the vendor Crisp and its data platform to automate the flow of retail data.

Crisp implemented a solution that piped Sunday's retail data directly into their Snowflake instance. This integration saved time aggregating data, unlocked new cross-channel insights, and improved the effectiveness of peak-season promotions. The solution broke down silos across teams and provided a significant return on investment from day one.

Sunday