Case Study: Jøtul North America Streamlines B2B Sales and Inventory Access with Crik-IT

Jøtul North America - Customer Case Study

Jøtul North America, a manufacturer of wood and gas stoves and fireplaces, faced challenges in providing its widespread network of specialty dealers with real-time access to critical information like inventory and account status. Dealing with different time zones made immediate communication difficult. They turned to the vendor Crik-IT for a solution to this problem, seeking a tool to act as a virtual account manager for their customers.

Crik-IT implemented its B2B portal, which allowed dealers to check inventory, enter orders directly, and submit warranty claims at any time. This streamlined operations and saved significant time for Jøtul’s sales reps and support staff. The solution provided measurable results, with a company representative stating that generating reports was reduced from an hour and a half to mere seconds. Crik-IT also provided powerful sales management tools, enabling detailed performance tracking and improved contact management.

Jøtul North America

Jim Merkel

Jøtul North America