Case Study: Cushman & Wakefield boosts market reach and closes high-value deals with Crexi PRO

Cushman & Wakefield sells a building for $42 million with Crexi PRO

Jeffrey Morgan, a leader at Cushman & Wakefield, faced a challenge in commercial real estate marketing, needing a reliable platform with nationwide reach to keep clients engaged and confident during the leasing process amidst market uncertainty. To address this, his team utilized Crexi PRO from vendor Crexi.

The solution involved leveraging Crexi PRO's tools for broad exposure through targeted e-blasts and real-time lead tracking, which provided clients with transparent updates. This resulted in multiple successful deals, including the notable resale of a refurbished building that closed for $42 million after initially selling for $15 million, demonstrating a 180% value increase and the platform's effectiveness for high-value transactions.

Cushman & Wakefield