Case Study: John Moore Services grows its link profile with Credo

How Credo helped HVAC company John Moore Services grow their link profile

John Moore Services, a Houston-based HVAC and home services company, wanted to improve its organic rankings by building high-quality backlinks. Although they already had an in-house SEO and content team plus an existing content agency, they needed extra support finding the right partner to handle link acquisition safely and effectively. They turned to Credo for help connecting with a link-building provider that fit their goals.

Credo consulted with John Moore Services to understand their setup, quality requirements, and need for transparent, ongoing work, then matched them with two agencies that proved to be a strong fit. John Moore Services engaged both agencies to support backlink outreach and content efforts, helping strengthen their link profile to support better search performance. While the case study does not provide specific metrics, Credo’s matchmaking helped the company add the resources it needed to pursue improved organic traffic and rankings.

John Moore Services

Steve Lawrence

Director of Digital Marketing