Case Study: Samsonite achieves 10x more content without increasing budget with Creatively Squared

Samsonite packs in 10x more content with Creatively Squared

Samsonite, a leading global luggage retailer, faced the challenge of needing a high volume of authentic lifestyle images for its various product ranges without increasing its existing photography budget. They partnered with the vendor Creatively Squared to find an alternative to traditional photoshoots that could deliver quality content at scale.

Using Creatively Squared's platform, Samsonite completed 25 projects over 12 months by working with creators across the United States. This solution allowed them to produce 10 times more content for their original budget. The resulting assets were leveraged across multiple channels including product pages, advertising, and email marketing, improving speed to market and establishing consistent branding.

Samsonite