Case Study: Westex Flooring boosts online engagement and conversion with Creative Spark

A Creative Spark Case Study

Preview of the Westex Flooring Case Study

Westex Flooring

Westex Flooring, a carpet and LVT manufacturer, needed to revolutionize its online presence to better showcase its wide range of premium colored carpets and meet the needs of modern consumers. They partnered with Creative Spark to address this challenge through user experience design and conversion optimization.

Creative Spark completely reimagined the website experience to champion the range of colors on offer, supported by technical and trust content. They developed an enterprise-level WordPress website with a bespoke theme and custom functionality, including a custom sample ordering system. The solution resulted in an easy-to-maintain website that strengthened retail relationships and successfully evolved to meet the brand's communication goals.


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