Case Study: Spoke boosts Meta CTR by 43% with Creative Milkshake

Mastering Ad Creation for Reels

Spoke London, a men's luxury fashion brand, wanted to diversify its advertising strategy and double down on paid social efforts. They partnered with vendor Creative Milkshake for content creation and video editing to produce platform-native ads without compromising their luxury brand aesthetic.

Creative Milkshake implemented a strategy focused on direct response best practices and platform-specific content. This solution led to a 43% higher CTR compared to their previous creatives, allowed Spoke London to increase its Meta ad spend by 20%, and successfully shifted 32% of its total ad spend to Reels and Stories.

Spoke

Doni Liu

Growth Marketing Manager