Case Study: Sitting Pretty achieves 166% higher Facebook ROAS with Creative Milkshake

Scaling Global Reach and Amplifying Engagement with Sitting Pretty

Sitting Pretty, a leading brand in high-quality halo hair extensions, sought to expand its global presence into Australia, New Zealand, the US, and the UK. The company needed a comprehensive creative strategy to fuel this expansion and drive engagement. They partnered with Creative Milkshake for content creation, talent management, and creative strategy services to meet this challenge.

Creative Milkshake implemented a market-specific solution that included localized content creation using regional influencers and the development of diverse, evergreen ad concepts. This strategy led to a significant boost in global reach and customer engagement. The partnership resulted in a 166% increase in Facebook ROAS and allowed Sitting Pretty to scale its Facebook ad spend year-over-year by 185%, solidifying its market position.

Sitting Pretty