Case Study: Twist Digital doubles CTR with Creatify

Twist Digital doubles CTR by 200% with Creatify

Twist Digital, a digital marketing agency, faced significant challenges in scaling its video ad production. Their process was complicated, expensive, and slow, taking up to three days and costing $10-$20 per video. These high costs and limited resources made it difficult to produce the volume of videos needed for their affiliate marketing campaigns. They turned to Creatify and its AI video creation service to find a solution.

By integrating Creatify's API, Twist Digital automated bulk video creation, enabling them to produce approximately 100 videos per day. This solution drastically reduced production time to just two minutes per video and cut costs to $2 per video. The most impactful result was a 200% increase in their click-through rate (CTR), which doubled from 4-5% to 9-10%. Creatify provided the scalability and efficiency that transformed Twist Digital's campaign performance.

Twist Digital