Case Study: Zumper scales creative testing and cuts CPA with Creatify

How Zumper scaled to 300+ social videos and saved $20K/month with Creatify

Zumper, a major North American rental platform, faced the challenge of meeting landlord demands for social media content without having a dedicated internal creative team. The high cost and significant time required to produce quality videos at scale were significant obstacles. They partnered with Creatify to address this need using its AI video creation service.

By integrating directly with Creatify's API, Zumper built a custom system to generate social videos for landlords efficiently. This solution allowed a single editor to produce over 300 videos in one quarter. Using Creatify saved Zumper $20,000 per month, helped retain a major client, and drove a 40% lower cost per acquisition for their campaigns.

Zumper