Case Study: Kolay achieves a simple, elegant global brand identity with Creathive

Kolay launches global brand identity in 2018 with Creathive

Kolay IK, a startup aiming to transform business human resources management, faced the challenge of creating a unified and visually stimulating global brand identity that would appeal across different cultures. They partnered with the vendor Creathive for brand strategy, branding, logo design, and website UI/UX design to address this.

Creathive developed a new logo and brand identity characterized by simplicity and elegance, designed to be both confident and universally applicable. This project was a crucial part of Kolay's business strategy and an enormous success, enabling them to successfully open offices in London and establishing a baseline for them to become a major global SaaS company.

Kolay