Case Study: BlindLook Achieves a Flawless, Accessible Brand Experience with Creathive

BlindLook builds an accessible brand for 285 million visually impaired people with Creathive

BlindLook, a company developing freedom technologies for the visually impaired, partnered with Creathive to develop a new brand and digital experience. Their challenge was to create a visual identity and website that would be instantly recognizable and elevate their physical product, while also ensuring the information provided was easily understandable and usable for their audience.

Creathive implemented a solution involving a collaborative workshop, creative strategy, and extensive testing. They delivered branding, visual identity design, and web design services to create a new, shining brand for BlindLook. The result was a flawless redesign that established a solid foundation for BlindLook's new digital presence, making it instantly recognizable across all screens.

BlindLook