Case Study: ChairPro boosts conversions and speed with CraftBerry

ChairPro boosts conversions 35% with CraftBerry

CraftBerry partnered with ChairPro, an ergonomic furniture company, which faced significant challenges with its Shopify Plus store. The site was cluttered with bad code and third-party apps, negatively impacting performance and the user experience for both its B2B and B2C customers.

CraftBerry redesigned and rebuilt the store from scratch on Shopify 2.0, implementing a robust product customization tool and migrating to the one-page checkout. They also integrated fiscal compliance automation. This solution led to a 62% increase in site speed and a 35% boost in conversions on product pages, delivering a more modern and professional platform.

ChairPro