Case Study: Nook Sleep Systems achieves 382% sales increase in 30 days with Craft CMS

Nook Sleep Systems - Customer Case Study

Nook Sleep Systems, makers of the award-winning Pebble Pure baby mattress, partnered with Zaengle Corp and Never Not Prepared to replace a dated Flash/Magento setup that was costly, hard to manage, and not mobile-friendly. They needed a modern direct-to-consumer site that reflected their brand, simplified content and product management, and improved the customer shopping experience.

Zaengle and Never Not Prepared rebuilt NookSleep.com on Craft CMS and Craft Commerce, adding features like Algolia-powered live search, streamlined product pages with sticky add-to-cart CTAs, and live previews so the team can update content and products easily. The new site drove a 382% increase in sales in the first 30 days, plus better traffic, improved SEO/SEM, faster updates, and lower ongoing maintenance and training costs.

Nook Sleep Systems

Helenita Frounfelkner

Client PM